WATCH: ABTS urges students to get civically engaged
As election day approaches, the Association of Big Ten Students (ABTS) is working to get students civically engaged.
The advocacy organization, tasked with representing all 14 Big Ten student bodies, has launched a social media campaign to promote its Big Ten Voting Challenge.
“Vote B1G,” the voting initiative started last year by ABTS, has expanded this year to a conference-wide nonpartisan initiative with presidents from Big Ten campuses pledging $10,000 to be used on their campuses to promote student civic engagement.
“One of the most important values we teach at our universities is the importance of civic engagement. Voting in elections gives our students a voice in the democratic process and in the decisions that affect local, state and national issues,” said a letter signed by all Big Ten university presidents and chancellors.
The social media campaign features student government leaders from across the Big Ten, including the University Park Undergraduate Association (UPUA) President Katie Jordan and ABTS Executive Director Sammy Geisinger.
“Because we are attempting to make students aware of the work we are doing, we were asked by our administrations to create a Public Service Announcement focusing on the voting challenge,” said Geisinger. “After each year of elections, two trophies will be awarded to schools – for the highest voter turnout and for the most improved university.”